How can MPS providers stand out in an evolving market?
Declining margins, risks to legacy infrastructure, and the shift towards hybrid working have all changed the nature of this market. What matters now is that managed print services (MPS) providers find a way to stay profitable, competitive, and most importantly, relevant.
Gamma Edge introduces a whole new era of partner acceleration. This partner-first framework, through 5 separate pillars, provides a streamlined initiative that brings strategy, rewards, innovation, and risk mitigation together. For MPS providers, it’s a whole new way to scale smarter, unlock long-term growth, and craft a diverse portfolio that future-proofs their business.
We shaped Gamma Edge by speaking with our partner community and understanding their challenges. Having a relationship like that not only underlines Gamma’s partner-centric nature but allows both parties to share success. If MPS providers want to thrive in a dynamic market, then Gamma Edge has the means to support it.
The need to evolve
The global MPS market is estimated to grow at a rate of 11.5% CAGR between 2025 – 2030. While the market continues to grow, its nature is shifting considerably. MPS providers remain crucial for enterprises seeking to outsource printing requirements, but they must now adapt to new conditions.
These include:
- Falling print demand: Managed print volumes now sits at 52% of pre-pandemic levels. The rise of remote and hybrid working models reduce the need for traditional print infrastructure but introduces an opportunity to provide home office services.
- Legacy platform risk: The PSTN switch‑off and evolving cyber security threats provides an incentive for MPS providers to start rethinking customer’s digital infrastructure, especially as the need for printing detracts.
- Rising customer expectations: Providers are now expected to deliver more services and support multiple routes to market.
- Competitive pressures: Some providers struggle to compete with the more agile providers in the market, especially when they can offer services like cloud transformation and UCaaS.
It’s why MPS providers need to work with a partner that can power what matters to them the most. Through the 5 Gamma Edge pillars, that’s exactly what Gamma can provide.
Co-developed plans with PartnerPulse
As the scope of demand for print services change and client look towards vendors with digital-first solutions, MPS providers need to evolve their value proposition. A lack of diversification can lead to losing ground to these agile, more competitive providers who have a more complete portfolio. Being competitive, however, starts by having a clear plan to follow.
PartnerPulse delivers the strategic alignment that MPS providers need. These co-created business plans are based on the goals, ambitions, and timelines of our partners. Through real insights from Gamma’s own network, PartnerPulse provides tailored strategic planning that focuses efforts on achieving growth goals together.
Collaboration like this drives long-term value and trust, which demonstrates the partner-centric nature of Gamma and the Edge framework. It shows our commitment to listening and growing alongside our partners, regardless of size or sector.
Rewarding momentum with Velocity
With a clear business plan in place, MPS providers can look at how best to diversify their portfolio. A stronger market position will follow with such a move, but what if growth could pay you back? What if portfolio expansion rewarded partners in the short-term?
Velocity acts as a structured rebate engine that grows with partners. The more growth across Gamma’s portfolio, the more partners gain. Plans around taking on more solutions can be shaped, allowing MPS providers to adapt more effectively to market needs.
The rebates from Velocity can be reinvested into multiple operations across a business. Whether it’s marketing functions or skill development, partners can solidify internal processes and continue to drive sustained, repeatable commercial success. As providers grow, Gamma gives back.
Simple, scalable, rewarding – that’s Velocity.
Commercial firepower with Boost
A diverse product portfolio should come with additional commercial advantages. Covering more ground in the market and opening new revenue streams is one thing, but providers should look at homing in on the competitive edge. They need to win more, faster.
Boost offers the commercial accelerators needed to diversify further away from traditional print services. Bundling UCaaS and other connectivity solutions reduces billing complexity and gives more value to customers without additional operational overhead. Offering all-inclusive UCaaS minutes as a per-user, per-month solution mirrors the traditional SaaS model customers already understand.
MPS providers can then unlock new cross-sell opportunities and generate scalable, recurring revenue in the long-term. Customers see more value in sticking with your proposition, helping to improve customer retention rates and customer lifetime value.
Now that’s a boost.
Simplified digital transformation with Migrate
In the UK, most organisations spend 60-80% of their IT budgets on maintaining legacy infrastructure. Continuing to support outdated technology opens businesses up to the risk of significant cyber breaches and the associated erosion of end customer trust. MPS providers must look at migrating their legacy base and safeguarding them against widening attack surfaces.
Migrate helps providers by allowing customers to transition to the cloud in a simplified manner. Whether it’s an intelligent base analysis or end-to-end migration support, providers can lighten their own workloads and reduce additional strain on resources.
Legacy shouldn’t leave anyone exposed. With Migrate, MPS providers can modernise their customer base with minimal risk, adding long-term value via greater operational efficiency. By modernising via a structured, data-led approach, it establishes a foundation for future growth and customer stickiness.
Expand your offering, accelerate growth
Understanding partner pain points was crucial in the development of Gamma Edge. Partners wanted a clear, shared focus on growth objectives, with data and insights guiding each strategic decision. Incentives and billing had to be simplified, all while reducing resource strain when contending with legacy platforms.
MPS providers are in an incredible position to seize the potential behind Gamma Edge to start scaling smarter. The fifth pillar, Elements, delivers a comprehensive product portfolio that includes UCaaS, mobile, and cyber security. They’re the building blocks of success, and it truly defines what we mean when we say, ‘one partnership, endless opportunity’.
A product portfolio with depth, combined with repeated rebates and commercial flexibility, future-proofs the communication journey. An expanded offering accelerates growth and shows potential customers where the momentum lies. There’s a good reason why MPS providers should be excited about Gamma Edge.
Stay relevant, stay profitable. Give yourself an edge.
Your next steps
What solutions our partners take to market is down to them. Every provider has their own objectives; for those offering traditional print services, the possibilities are endless.
Learn more about our products and services, and enter the new era of partner acceleration with Gamma Edge.