By Will Morey, Business Director at Gamma Business
In today’s evolving market, we’ve seen a shift where some providers are choosing to prioritise only the largest deals, leaving smaller businesses with fewer options.
While this approach may align with their strategy, it does little to support the wider business community. That’s particularly true for SMEs and growing companies that rely on trusted technology partners to help them scale.
SMEs are a massive part of the UK economy. They represent over 99% of the UK’s business population, accounting for 60% of total employment as well. Across the private sector, £2.8 trillion in turnover is contributed by these businesses, and only underlines just how crucial these enterprises are for economic health.
At Gamma, we believe that success should not be dictated by size. Whether you’re a start-up, a growing SME, or a large enterprise, our focus remains the same: empowering our partners and their customers with the solutions, expertise, and support they need to thrive.
One Partnership. Endless Possibilities.
Gamma was built on the foundation of partnership, not just as a provider of technology, but as a trusted ally in business success. Unlike others who set minimum thresholds or restrictive requirements, we believe that every business should have access to the same high-quality solutions as larger enterprises.
Through our unified approach, we bring multiple solutions under one roof, making growth simpler, smarter, and seamless. Our partners don’t have to compromise on quality, scale, or service. We provide it all in one trusted relationship.
Your Success Is Our Success
We know that when our partners and their customers grow, we grow too. That’s why we don’t believe in barriers to entry but rather breaking them down. Whether it’s cloud communications, connectivity, or collaboration tools, we ensure businesses of all sizes have access to the same best-in-class technology that’s often reserved for larger enterprises.
Many SMEs are now facing rising costs and prices to maintain that same level of service, effectively paying a premium simply to stay competitive.
Gamma works hard to provide that wider SME community with the tools and services needed to drive growth. By working closely with several tech-centric businesses, Gamma can position itself as a reliable supplier of solutions to SMEs. Having that access only adds to the success this particular industry is enjoying.
Our partners choose Gamma because of our commitment to reliability, accountability, and exceptional service. We don’t just deliver technology. We deliver confidence too.
Service as a Differentiator
We recognise that in business, service matters just as much as the technology behind it. That’s why we remain deeply committed to our partners and customers, offering a transparent, relationship-driven approach that puts them first.
Our promise is simple: we will always be by your side. Whether navigating market changes, scaling your business, or looking for new opportunities, Gamma will be the partner you can count on, because we are Good Together.
Why Now, Why Gamma?
Now more than ever, businesses need dependable, innovative, and flexible solutions to stay ahead. While others may be narrowing their focus, Gamma is doing the opposite. We’re expanding our commitment to businesses of all sizes.
So, if you’re looking for a partner that values your success, not just the size of your business, let’s talk. Because at Gamma, we grow together – and that’s what makes us Good Together.